A startup, a small business or a reputable corporation – whatever you have, sooner or later you will realize the need to develop a mobile application for your company. And since mobile development is a multi-stage process that requires the participation of a whole team of experts, you will be puzzled by the question: “How to choose an application developer?”
Our recommendations will help you make your choice and not regret it.
1. “The best of all evidence is experience” – Francis Bacon
Explore the portfolio of a mobile developer: Download several apps from the App Store and Google Play. Test them. See how easy they are to work with.
Check if the mobile developer has similar projects. For example, you need a shopping planning app or an educational app. The developer has a similar case in his portfolio – great! This means that there is an understanding of the specifics of the project, timing, budget.
2. “Earn a reputation and it will work for you” – John D. Rockefeller
On the developer’s site, you will surely find a bunch of rave reviews from customers. They can be helpful. But don’t forget to look behind the scenes: ask the mobile developer for a list of clients open to dialogue. Find out if they are happy with the collaboration, how quickly the contractor solved problems during the project and responded to customer requests.
3. “Cheap is an illusion of economy” – Sophie Kinsella
Don’t just look at the hire app developer cost: choosing a contractor based on this principle will bring more problems than benefits. Your task is to get a working product.
Don’t put your entire budget on the first version of the app. Be prepared for new tasks, alterations, changes to appear in the course of the project. Add funds for additional expenses, including the purchase of accounts in stores.
4. “Modern approach? Why Not!” – Lord Arnold, Dragon Hunters
Don’t forget about the importance of UI / UX design: a good app is not only functional, but also convenient, with an intuitive interface. If you have a design ready, great. If not, a knowledgeable developer will offer you the services of an in-house UI / UX expert and designer.
5. “Big things are not done by one person, they are done by a team” – Steve Jobs
Do you want a well functioning application? Don’t assign multiple teams to develop it. What do you think will happen if the backend is done by full-time employees, Android by some freelancer, and iOS by outsourcers? Probably the Tower of Babel, unfinished and crooked. The best option is a single project team.
6. “Duty and Dignity Above All” – Jean-Baptiste Henri Lacordaire
Ask your mobile developer what kind of app support they have. Support parameters are fixed in the Service Level Agreement. SLA is a service level agreement, and in established companies, the structure of the SLA is clear.
Ask what the developer promises in warranty and post-warranty support. In the first case, the warranty period is important. The standard is considered 3 months, but in our company the warranty for a mobile application is 12 months from the date of its launch. If you find a bug within a year, we will fix it for free. Post-warranty support, or technical support, implies the finalization of the application. This may be required when a new OS is released.
7. “The art of listening is almost tantamount to the art of speaking well” – Pierre Boast
In a dialogue with a developer, stick to the golden mean. Do not look over the shoulder of the performer: no one will like total control. But do not let everything go by itself according to the principle “I paid the money, and then you do everything yourself”.
Find out in advance how you, the customer, will be involved in the development process. How can you monitor the implementation of the project? Pay attention to how quickly the developer responds to your questions. Answers in a formulaic way or considers each situation separately. Ask the developer about the competition. Professionals know perfectly well what business ethics is, and will not criticize competitors harshly, but will give a constructive assessment of their work.
According to analysts, the number of mobile applications on Google Play is 2.8 million. App Store is slightly behind: 2.2 million applications. And more than a quarter of them, regardless of the store, were used only once. Perhaps these are examples of poor-quality development. So is it worth risking your money and reputation and investing in a product that is doomed to failure in advance?