Discord has become one of the best and popular group chat applications for everyone, especially gamers. In fact, this amazing platform is useful for some gamers that are part of guilds and require coordination between members. Some Discord servers have become so big that many server hosts wonder if there is a way to earn good money from the platform.
If Discord allows one to use their server for commercial use, the following are some ways they can monetize their server:
- Get sponsorships from businesses
- Make private areas for Patreon supporters only
- Sign up with a Discord ad network
- Create a Bot with paid or free features or both (your choice)
- Accept donations from people who want to support you and your community
- Make the entire server for paid users only
- Run paid competitions
- Charge a premium for sponsoring other Discord servers on your server
- Direct your Discord’s server traffic to a website that has paid guides, tutorials, eBooks, etc.
All these ways are great for earning good via your Discord server. That is why this form of earning is gaining a huge popularity among all the available ways to make extra money online. However, it may be harder than it seems at first glance. Each method involves a particular strategy that you must follow to be effective. We have explained it all below.
1. Accept Donations from People Who Want To Support You or Your Community
If you have a large community or people who like what you do, allow them to give you back in terms of donations. Accepting donations on Discord is quite easy. You can either provide them a link to your PayPal account or make a Patreon account and ask them to send their donations here. Don’t worry, you don’t need to be NPO (a non-profit organization) to accept all kinds of donations. Just ensure that people who are donating know the money they are giving is not tax-deductible.
2. Make Private Areas for Patreon Supporters Only
If you think some of your members would appreciate having greater access to your knowledge, you can set up private areas within your Discord server. If any member donates a certain amount every week, month, or year, you can give them access to this special area where they can ask questions and get instant answers from you or any expert.
You can also cash out this opportunity by offering them more advanced tips, guides, or other valuable information that they won’t get elsewhere on your server. Don’t worry about your non-paying members not getting that extra information. You can keep on providing them with good information. Any reasonable person will understand that they have to pay a premium to get access to something important.
3. Make the Entire Server for Paid Users Only
Another excellent way to earn money on Discord is by making the entire server for paid users only. Don’t worry about your free server; let it be there. All you need to do is set up a new server but only for paid members with additional perks, features, and offers.
On the other hand, this is a better way than having both free and paid areas on the same server.
4. Sign Up with a Discord Ad Network
If you know how ads work on websites, you might also know its perks. Similarly, you can also sign up with a Discord ad network and allow them to run ads on your server. Discord Advertiser is the best option to go for. All you have to do is register with them, install their bot, configure your server, set your ad rates, and start earning.
There are several ways you can customize this service to work best with your server.
5. Create a Bot with Paid or Free Features
Bots are indeed an amazing feature that Discord provides to its users. You can earn good through these bots as well as assist your community through them. You can make a customize bot that serves the needs of people in your community and charge for the services it provides. In addition to that, you can also make a freemium bot with both free and paid features. It is an excellent way to let your members try your bot for free.
6. Get Sponsorships from Businesses
If you have a community of people belonging to a popular niche, several businesses will definitely be interested in having access to them. Therefore, instead of dealing with businesses that try to infiltrate your community for free, ask them to pay a premium in exchange for access.
There are many ways you can do this and create a win-win situation for you, your community, and the advertiser. You can also provide a small area on your server to promote their products, services and allow them to question/answer from your community. Moreover, you could also set up bots that automatically advertise your business partners at certain intervals you want.
7. Charge a Premium for Sponsoring Other Discord Servers on Your Server
Many Discord servers need a shout out, or your members may be interested in joining that aren’t your competitors. You can charge them an amount to advertise to your community. Think of other servers that you have also joined and may be of help to your community members. Contact those other Discord server owners and talk about advertising possibilities.
If they aren’t interested in paying for advertising, another great way is swap-advertising. All you need to do is advertise their server on yours while they advertise your server on theirs. This is an excellent and reliable way to build your community without spending any money on advertising.
8. Run Paid Competitions
Run a competition (maybe a gaming competition?), charge a small entrance fee (say $2), and let the winners get a percentage of the entrance fee as a reward. There may be hundreds or even thousands of people who will love competing to show off their skills and won’t mind paying a small fee. You can also reward the top 3 winners for making the participants feel that they have a better shot at winning at least something.
If you have trouble coming up with a good idea for a competition, you can ask for recommendations from your community members.
9. Affiliate Marketing
The people in your community may be interested in buying lots and lots of products, so why not offer them links to products and get a commission on them? However, you need to be straightforward and open with your community. Tell them that the products are affiliated, and you will get a small commission if anyone buys through the link.
Your loyal members, who already want to buy the product, will surely buy through your link, so you can also get to earn some. Another strategy is to make a resources area or a specific page on a website that you can link to your Discord server. For example, if you are a gamer, you can list some gaming equipment, DVDs, or other stuff that might help your members. Make an Amazon affiliate account and link these products to Amazon through their affiliate program.
Just remember to be honest here and give your community high-quality recommendations so you don’t lose their trust and can live up to their hopes. One more thing you can do is partner up with good vendors who are even willing to provide discounts to your community members.
10. Direct Your Discord Server’s Traffic to a Website that has Paid Services
If you find your Discord server to be a bit limiting, you can create a website and upload paid guides, tutorials, eBooks, etc. People who are seriously interested in getting more information and knowledge out of you will be happy to buy any of these paid products.
Nowadays, creating a website and a paid area for your members is not a big deal with plugins like Restrict Content Pro and MemberPass. Find out what your community members want, see if you can provide it, and then profit it is!
Ways to Monetize your Discord Server without Making Your Community Mad
If you are worried that adding ways to make money through a free community can get some people to go mad, don’t worry and just follow the below tips/ways:
1. Don’t Take Away Anything – Instead, Add Something Valuable
If you grabbed your audience at first because of providing free stuff, don’t just put it behind a paywall when you see an increase in your members. This will make your community go against you and even cause some to leave. Instead, leave the free valuable stuff aside and think of adding something extra for an extra (money). Give them an option to go to your website, and access paid guides, tutorials, eBooks, etc., for a premium. Just don’t force them as it may sound like you are there to only sell instead of help.
2. Reinvest in Your Server
If you are earning good money on Discord, don’t forget to add more value to your server. You can invest in some high-quality, premium bots to enhance your members’ experience. Or you can pay an expert to make you high-quality tutorials or guides. And, you can also build a helpful website for your members.
This is an excellent way to compete with your competitors that aren’t investing in their servers and providing anything fruitful to their community.
3. Ensure your Monetization Adds Value
Rather than bombarding your Discord community with irrelevant products and things that they don’t want, focus on adding something they would be willing to pay for. In all the ways, just make sure to offer things that actually benefit your community instead of making a hole in their pockets.
4. Tell Them Why You Are Charging
Everyone gets suspicious if you are trying to add ways to make money, where earlier, everything you offered was free of cost. But reasonable people understand that to get something premium, you have to pay a premium. Therefore, tell your community that you are offering these, say services or products, at a cost. If you plan to reinvest some of your earnings on your server, let your members know as well. This way, they’ll be more than happy to buy from you.