The History of BurgerFi

BurgerFi is a fast-growing American burger chain known for its all-natural, antibiotic-free burgers and eco-friendly restaurants. Founded in 2011, it blends classic fast food comfort with a modern approach to health, sustainability, and quality. Whether you’re craving a double Angus beef burger or a plant-based alternative, BurgerFi offers a cleaner, greener, and tastier experience. Its dedication to responsibly sourced ingredients and innovative restaurant design has earned it praise from food lovers and environmental advocates alike.

A Better Burger Begins

BurgerFi was founded by entrepreneur John Rosatti along with David Manero and Lee Goldberg. The idea came from their shared dissatisfaction with typical fast-food burgers, which often lacked quality, freshness, and integrity. They envisioned something better: premium burgers made with natural ingredients and served in a setting that reflected environmental responsibility.

Their inspiration came in part from a standout item at The Office, a Delray Beach restaurant owned by Manero. The burger, named the CEO Burger, was made with top-grade Wagyu beef and quickly became a customer favorite. Seeing its success, the team realized there was a market for a new kind of fast-casual burger joint—one that delivered both flavor and principles.

Launching the Brand

Launching the Brand

The first BurgerFi opened in February 2011 in Lauderdale-by-the-Sea, Florida. The name itself stands for “BurgerFication of the Nation,” reflecting the team’s goal to revolutionize how people think about burgers. Every bun carries the BurgerFi logo, a branding choice that underlines their mission to leave a mark on the industry—literally.

From the beginning, BurgerFi emphasized quality. All burgers are made with 100% natural Angus beef, sourced from ranches that do not use hormones, antibiotics, or steroids. Fresh vegetables, cage-free eggs, and hand-cut fries reinforce their commitment to clean eating.

Rapid Growth and Recognition

BurgerFi’s unique approach quickly gained traction. Between 2012 and 2013, the company saw a remarkable 178% increase in sales. Technomic ranked BurgerFi as the fastest-growing better burger chain in the country under $200 million in annual sales.

By focusing on high-quality ingredients and environmentally conscious practices, BurgerFi differentiated itself in a crowded fast-food market. The chain began expanding rapidly, opening new locations across the United States and even internationally.

As of 2024, BurgerFi operates more than 120 restaurants across 22 states, Puerto Rico, and two countries. The brand’s sleek, modern design—often featuring reclaimed wood furniture, chairs made from recycled Coke bottles, and low-energy ceiling fans—helps reduce its environmental footprint while giving its locations a clean, urban aesthetic.

A Menu That Evolves

BurgerFi’s menu includes more than just burgers. Customers can choose from Wagyu beef, all-natural Angus, and veggie patties. The popular BurgerFi Burger, Cheeseburger, and VeggieFi are staples, but options continue to grow. The chain also offers Hebrew National beef hot dogs, hand-spun frozen custard, thick-cut onion rings, and hand-cut fries.

In 2017, BurgerFi introduced the “Beyond Burger,” a plant-based patty made with pea protein and other natural ingredients. It contains no cholesterol and mimics the look, taste, and texture of real beef, appealing to vegetarians and flexitarians alike.

For beverage lovers, BurgerFi serves craft beer and wine, with selections often sourced from local breweries and vineyards.

What Does “BurgerFi” Mean?

The name “BurgerFi” is short for “BurgerFication of the Nation.” Co-founder David Manero coined the phrase to represent his vision of reshaping America’s burger culture. He believed that burgers and fries were fundamental to American dining, and BurgerFi would lead the next evolution—fresher ingredients, higher standards, and better flavor.

Company Profile

BurgerFi is positioned in the fast-casual dining segment, often considered part of the “better burger” movement. Its mission is clear: offer clean, responsibly sourced, and crave-worthy food in a modern, eco-friendly environment.

The company only uses:

  • 100% natural Angus beef with no antibiotics, hormones, or additives

  • Fresh-cut vegetables

  • Cage-free eggs

  • Custom-baked buns

BurgerFi has received numerous awards and accolades, including:

  • USA Today’s 10 Best Readers’ Choice (Top Better Burger Chain, 2021)

  • QSR Magazine’s Breakout Brand of the Year (2020)

  • Fast Casual’s Top 100 Movers & Shakers (#1 Brand, 2021)

  • Consumer Reports’ Best Burger Joint (2019 Chain Reaction Study)

  • Nation’s Restaurant News “Top Restaurant Brand to Watch” (2019)

  • Inc. Magazine’s Fastest Growing Private Companies List

  • Entrepreneur’s Franchise 500 (2017)

  • Forbes “Top Better Burger Restaurant to Put On Your Radar” (2021)

These honors reflect BurgerFi’s consistent quality, growth, and impact on the industry.

Commitment to Sustainability

BurgerFi’s environmental initiatives are not limited to its ingredients. Every restaurant is designed with sustainability in mind. Features include:

  • Chairs made from upcycled Coca-Cola bottles

  • Recycled wood table tops

  • LED lighting systems

  • Energy-efficient fans

  • Low-VOC paints

This approach supports the company’s larger goal of creating a better dining experience—not only for customers, but also for the planet.

Giving Back: BurgerFi’s Charitable Work

BurgerFi is also known for its community engagement. One of its most notable efforts is its #GivingTuesday campaign in partnership with the American Red Cross. During this annual event, BurgerFi matches gift card purchases with donations, pledging at least $10,000 to support disaster relief and emergency assistance.

This initiative helps kick off the charitable season following major shopping events like Black Friday and Cyber Monday. In 2017, thousands of organizations and individuals participated, amplifying the impact of the campaign.

BurgerFi Today and Tomorrow

From one Florida location to over 100 stores across the country, BurgerFi has grown into a respected name in the fast-casual food scene. The company continues to expand its footprint while maintaining its core values: quality ingredients, eco-conscious design, and a better way to enjoy a burger.

Looking ahead, BurgerFi shows no signs of slowing down. With a growing customer base, award-winning menu, and commitment to innovation, it’s poised to influence the future of fast-casual dining for years to come.