There are so many businesses who overlook the impact that a unique, well executed branding strategy can have. Portraying a strong brand message and building awareness of that message is at the very heart of all successful businesses. Developing a winning brand takes careful consideration, but there are some key steps that … Read more
So, you’re getting ready to design a logo for your brand or business. You want to create something that you love, and your audience loves, all while standing out and being different from your competition. Well, doing this is often easier said than done. This is especially true if you don’t know … Read more
The global esports audience has soared past the 450 million mark this year and that has turned the leading lights into genuine superstars. They have seven-figure bank balances, huge social media followings and vast global fan bases. They are true icons and they need to look the part, so esportswear is evolving … Read more
Google search results have become the new Yellow Pages because it is the first and foremost way in which customers connect with local businesses. This means that search engine visibility is critical for any kind of success, because without a highly visible online brand, marketing is impossible and the business might as … Read more